Wall Street Jihadist

One of the positive developments of the last few years has been the collapse of respect for the mass media by white people. Blacks always assumed the media was run by “the man” and no one really cares what Hispanics think, so the mass media has always relied on gullible white people. Most whites have always assumed the media was biased in favor of the Left, but now most white think the media is just making stuff up. Older whites still fall for the lies coming out of the magic box, but younger people assume it is all fake news.

The funny thing about this is the collapse of trust in the media has changed the media and not for the better. Thirty years ago, media people would fight tooth and nail against the charge of bias. Today, they routinely hire Progressive activists and give them a platform for their activism. The Daily Beast, for example, pays Antifa spokesbot Kelly Weill to harass white people. The New York Times famously hired anti-white rage-head Sarah Jeong to their editorial board. They were worried it was not anti-white enough, apparently.

Further, the media is not only just a conduit for anti-white propaganda, it is now a part of the activist wing, directing doxxing and de-platforming campaigns. This post last week at the Wall Street Journal, by anti-white activist Yoree Koh, was an effort to force YouTube to shut down channels that don’t comply with the sensibilities of our imported overlords. The fact that Mx. Koh would be working in a rice paddy if not for the heroic efforts of white men most certainly never comes up in her commentary. She just hates white people.

Since the Journal has fire walled the piece, I’ll post it in full.

After Robert Bowers stormed the Tree of Life synagogue in Pittsburgh on Oct. 27, far-right personality Ethan Ralph launched a live stream on YouTube to discuss the shooting that claimed 11 lives. Soon, some viewers began paying to have their comments featured on the live chat scrolling alongside the streaming video, through a feature YouTube launched last year called Super Chat.

During the live stream, which YouTube said Mr. Ralph has since deleted, one user paid two British pounds to write, “How u get a Jewish girls number? Roll up her sleeve.” Another viewer paid $5 and wrote: “If you want to know if the Synagogue shooting was a false flag then check out the lucky Larry life insurance policies on those dead Jews.”

YouTube said late on Friday that it had permanently removed Mr. Ralph’s channel, “Ralph Retort,” from its platform for policy violations and for going against its terms of service.

Mr. Ralph, whose channel had 22,500 subscribers, is one of several far-right YouTube celebrities who have used the Super Chat function to make money. Topics among such users can be wide-ranging, from events like the tragedy in Pittsburgh and the confirmation of Supreme Court Justice Brett Kavanaugh to critiques of the media and internal debates among members of the far-right online communities.

Most Super Chats generate a few hundred dollars in revenue, according to an analysis conducted for The Wall Street Journal, with YouTube typically collecting 30%, people familiar with the matter said.

A spokeswoman for YouTube, owned by Alphabet Inc.’s Google, said the company donates to charity the proceeds from any Super Chats that violate its hate-speech policy.

“Hate speech and content that promotes violence is prohibited on YouTube,” the spokeswoman said. “We have also been working over the last several months to refine our policies on who has access to monetization features, and while this work is ongoing, we are dedicated to continuing to improve in the fight against hate online.”

Like other popular social-media platforms, YouTube has struggled to draw the line between cracking down on hate speech and allowing freedom of expression. The company relies on a sprawling ecosystem of “creators” to supply a steady flow of content to the world’s most popular video site, where they get access to special benefits and resources on the platform.

Super Chat was launched last year to further encourage those creators to produce more content and attract more viewers. Paid comments receive special treatment: The video host often reads the comment out loud on air, and it gets pinned to the top of the fast-moving chat thread. The more someone pays, the longer the comment stays featured at the top of the chat box.

While the Super Chat function is available to YouTube’s vast cast of video celebrities, and was made primarily to appeal to gamers, it hasn’t gained the same traction or scale among those groups as it has with the far-right crowd, according to an analysis by Storyful, a social-media intelligence firm that is owned by News Corp, the Journal’s parent company.

Racist comments are not uncommon. Just as troubling, according to researchers, are the comments that stay within YouTube’s guidelines to avoid getting taken down through the use of coded language in place of hot-button topics and slurs. For instance, some commenters use the term “basketball Americans” rather than a slur against African-Americans and “population replacement” when referring to conspiracies about white genocide. Some users spell certain words with numbers to avoid detection by YouTube software.

Many payments, for example, are made in the amount of $14.88—the number 1488 is often used as shorthand among white supremacists to signify their ideology, and related merchandise is often sold for $14.88.

“What they’re doing is transmitting these ideas in other ways,” said one researcher. The researcher has been targeted in the past by white supremacists and other members of the far-right fringes.

After a BuzzFeed article in May detailed the popularity of Super Chats among white nationalists and other far-right personalities, YouTube said it had started using machine-learning technology that can detect hateful comments and put them on hold for further review. The company doesn’t disclose how much it makes from Super Chats overall.

When YouTube temporarily suspends a channel for a violation, that creator often appears as a guest on a like-minded person’s channel until the ban is lifted. The problem for YouTube, said this researcher, is that “YouTube is going to be continuously trying to apply a technological fix to what is a social problem.”

Mr. Ralph didn’t respond to a request for comment. On Thursday evening, after the Journal approached YouTube with questions for this article, Mr. Ralph opened a new live stream by reading what he said was a Super Chat submitted earlier in the day, in which the viewer wrote “Abort Hebrew babies.” The stream continued for more than 20 minutes before it was shut down for violating YouTube’s policy on hate speech, according to a notice posted on his Twitter account. Mr. Ralph then shifted to another channel and continued for several minutes before that also was shut down.

St. Jude Children’s Research Hospital this week arranged to return donations raised in September during a live stream by Mr. Ralph dubbed a “Super Chat for Good,” even as the comments section became populated by anti-Semitic comments and the hosts talked about a Holocaust meme. The money totaled about $26,000. Many on Twitter complained Friday about having their donations returned to them. They also attacked the Journal and members of its staff, blaming the news organization for the return of the money.

When contacted earlier in the week, St. Jude said it was aware of the chats and was making arrangements to reverse any donations. On Friday, a spokesperson said: “We had no intention of receiving or accepting any of the funds associated with the live stream.”

Following the Journal’s questions, YouTube also took down a live stream by far-right personality Jean-François Gariépy that was broadcast after the Pittsburgh shooting and included a number of anti-Semitic and racist comments in the paid Super Chats.

Mr. Gariépy said his channel doesn’t allow hate speech and that he tries to delete Super Chats that “are either hateful or that constitute calls for violence.” He said his channel has banned thousands of viewers from his channel for repeatedly violating that policy.

Mr. Gariépy, who calls himself a white nationalist, said he doesn’t see a problem with people referencing 14/88 or Hitler, saying such comments “are aimed at encouraging people to gain a better historical understanding of Germany during the first half of the century.” He added that it would be easy for YouTube to prohibit donations made in that amount “if they differ from my interpretation.”

Mr. Gariépy’s live stream in the wake of Pittsburgh generated $244 in revenue, according to the Storyful analysis.

Write to Yoree Koh at yoree.koh@wsj.com

Corrections & Amplifications

YouTube said Ethan Ralph deleted a video he posted about a shooting at a Pittsburgh synagogue. An earlier version of this article incorrectly said that YouTube deleted the video. (Nov. 2, 2018)

You’ll note the reliance on the site Storyful by the activist who wrote the story. Storyful is a company owned by Rupert Murdoch’s News Corp, that bills itself as a social media intelligence firm. That means it researches content found on-line. In reality, it is just a hive of Progressive activists. For example, anti-speech activist Michael Edison Haden is one of their “researchers” and probably the guy who fed this story to the airhead activist at the Wall Street Journal. Mike Enoch explained this on the Jean-François Gariépy show.

The point of all this is that the media is not just biased or even just fake. The media, including allegedly right-wing sites like the virulently anti-Trump Wall Street Journal, are activists now. There’s no question that cucky outfits like the Wall Street Journal and Fox News fear the growth of alternative media on economic grounds. When a guy like Ethan Ralph, who is not even very far to the right, is able to get audiences bigger than most of the cable chat shows, just by showing up, the conservative model has much to fear.

It’s more than just economics though. It is ideology. The people running the Wall Street Journal, hiring anti-white activists like Yoree Koh, are operating from the same animus as the New York Times. The approved media does not just want to shut down your ability to speak and hear alternatives. They want to stop you from eating. When Trump says the media is the enemy of the people, this is exactly what he means. That’s why the Wall Street Journal hired Yoree Koh to try and deprive dissidents of a way to make a living.

Kept Men

In a series of tweets yesterday, someone calling herself Emerald Robinson announced she had evidence that at least one “conservative” magazine was taking payola from a tech giant. The implication was that the magazine was taking money in exchange for countering the stories about the tech oligarchs censoring dissidents.The woman works for an outfit called One America News, which is a small operation that has made a name for itself during the Trump phenomenon. Here are the tweets in case they vanish.

The most likely candidate, before examining the hints in the tweet, is National Review, which lost its moral compass when Rich Lowry took over the operation. It’s also the one conservative publication with any influence, at least before it hurled itself onto the NeverTrump bonfire three years ago. If you are going to bribe a conservative publication, you may as well bribe the biggest one. It’s not like any of these operations are making so much money that they would say not to a bribe. It’s their reason to exist.

Of course, the clue about the subscriber base evaporating adds to the speculation that the culprit is National Review. When you look at the tax filings for the 501(c)(3) they use to launder contributions, it appears their donations shriveled up during the campaign. Their ugly smear campaign against Trump and his voters turns out to have been a costly blunder. That is if the tax filings tell the whole story. It is possible that the tech giant or some other wealthy patron is paying writers directly or using another vehicle.

I speculated during the campaign that Dan and Farris Wilks were buying support for Ted Cruz and funding the NeverTrump lunacy among so-called conservatives. The two are members in good standing of the donor class and the guys bankrolling people like Ben Shapiro, Dennis Prager and Glenn Beck. My suspicion was they were spreading cash around on the side to the various pens for hire at operations like National Review and the Federalist. It would explain some rather obvious patterns we saw in the campaign.

Now, in fairness to National Review, we don’t know if the person tweeting this stuff is legitimate or correct. Her name suggests she should be swinging from a pole, rather than covering the White House, but these days, the differences between the two professions are microscopic. In fact, it would be a relief to learn that the mass media is simply singing for their supper, delivering what a handful of billionaires demand. Otherwise, it suggests a systemic failure that can only be addressed by madame guillotine.

Still, even if the rumor is just that, it raises an important point. The media in America has never been objective or bound by a code of conduct. Into the twentieth century, everyone understood that the newspapers were owned by rich guys with an agenda. There were newspapers for the parties and for the factions within each party. What happened in the Cold War is the bias was concealed in an effort to fool the public into supporting the struggle against the Soviets. Suddenly, reporters became journalists and priests.

When you dig through the tax forms of the various not-for profit operations used by Conservative Inc., you find that their stars are living lifestyles that would make the people who read them faint. Jonah Goldberg is a great example. He’s gets 200 large from the National Review Institute. He gets a similar figure from American Enterprise. Then he has a cable deal from Fox. He writes books that no one reads, but the not-for-profit system buys these books in bulk. Add it all up and he lives like royalty for doing very little.

Of course, this explains why the so-called conservative opposition is unwilling to oppose or conserve anything. They are afraid to bite the hand that feeds them. To wander off the reservation and possibly anger their pay masters, means leaving a life of extreme luxury for, at best, a middle-class life. It’s not as if a Jonah Goldberg could replicate his earnings in the dreaded private sector. The life of a kept man is one of trepidation. They live in fear that the fads will change, they will be deemed heretical and ejected from the hive.

At the human level it is somewhat understandable, but when you look at the whole, it means the whole system is a massive scam design to fool the public. Just as campaign finance laws are designed to obscure who is bribing your politicians, the labyrinth of 501(3)(c) operations that finance the commentariat are designed to conceal who is controlling public opinion. Even if we never get the full story about which publication was taking the bribes, the truth of it is slowly bleeding into public consciousness.

In the meantime, the kept men glance furtively at social media, wondering if it will be their publication that gets outed or if maybe their name will turn up in the story. Maybe some are reaching out to their friends at other media operations, just in case they need to find a new landing spot. It’s the whore’s life they chose, so no one should feel pity for them. In fact, these people deserve nothing but scorn. They choose to play an active role in the decay of our society, by undermining social trust. They deserve what’s coming to them.

Site Plans

Some may have noticed some performance issues with the site recently, as well as some down time and connectivity issues. There were at least two de-platforming efforts, but most the trouble here has been technology related. Part of the problem is the traffic, which keeps ticking up despite my best efforts. The server this site lives on is just not up to the task so it results in downtime. There’s also the problems that come with using WordPress, which is fine for what it is, but it is not without its problems in terms of reliability.

After many hassles with broken plugins and comments systems not working, I’m now committed to looking at alternatives. I have the move to a bigger, better server ready to go, but I want to do it when I do the site redesign. That way, I can work out issues with the new software before going live with it. Conversions are always full of surprises, so it is best to measure twice, covert once. The domain is not going to change, so the only change for the user will be look and feel, and I hope better performance.

With that in mind, now is the best time to solicit suggestions for features of changes in the new system. Number one on my list is a better comment system. One option I’m considering is a system with an integrated message board. This will mean commenting is for registered users only, but you can use your social media account to register. This means that the character you play on Twitter of Facebook can become your character on this site. It also means more commenting features as well as granular privileges.

Another thing I want to do is make it easier to get around corporate firewalls. What I’m learning is that many companies just block anything running WordPress. I found this out the other day, when I sent a link to a business to someone. I did not notice that the business was using WordPress for their website. My client tried to o`pen the link but his firewall blocked it. Using something like Joomla or Drupal would get around that, but there are other less complex options that may be better and require less work on my part.

Another item on my list is a better way to organize posts. I write a lot so not every post is going to be a winner, but some are clearly better than others. Organizing posts by popularity seems like a good idea. New readers can look at the greatest hits selection and see if they should stay or paddle back over to normieville. The ability sort and search by subject matter could be useful too. I have over 2300 posts now. I’ve written something about almost everything. Organizing by subject matter strikes me as useful.

With that said, the floor is now open. if anyone has suggestions, demands, desires, whatever that they would like to see in the next version, post them up. Obviously, I’m working with a limited amount of resources, so I will not be building a site to rival Facebook, but there is a lot that can be done for very little. Developing a community around the content posted here is certainly possible. Adding the ability to start a premium service, if I ever decide to go full on Dinesh D’Souza is also a possibility.

The Little White Book

Edit: I was working from the draft copy that Greg was kind enough to send me over the summer. He changed the chapter titled “Slow Cleanse” in the final version and made clear that “ethnic cleaning” is used as a leftist slur. The irony here is this was a recommendation  I made after I read the draft. My apologies to Greg and the readers for the error.

What is “white nationalism”? If you ask a Progressive, you will get a list of the other abracadabra phrases they use to label heretics. A white person insufficiently enthusiastic for things like egalitarianism, unlimited immigration or racial quotas is dismissed as a white nationalist. They call President Trump a white nationalist, for example. For normal people, the term conjures images of white separatists, maybe, or perhaps nothing at all. Unlike black nationalism, the phrase white nationalism lacks an agreed upon definition.

Greg Johnson, in his new book The White Nationalist Manifesto, sets out to define white nationalism and also make the case for it. The book is a series of essays, grouped around three major themes. The first section focuses on the state of white people, the forces operating against whites and the need to restore white homelands. The second section covers the basic concepts of white nationalism. The final section addresses the cultural and political movement necessary to make White Nationalism a reality.

The first thing that recommends the book is the structure. In this age of short attention spans, breaking it into a series of essays is more effective. Writers will have to come to terms with the fact that their audience simply lacks the patience to read long complex arguments. In the case of something like white nationalism, the format allows the reader to quarrel with one or two points without having to reject the over all argument. Even people comfortable with white identity politics are going to have their disagreements.

There’s also the fact that most white people remain allergic to thinking sensibly about the issues facing white people. The adherents of Frankfurt School arguments and tactics have been in control of public discourse for generations. They have controlled the school curriculum since the 60’s. As a result, few white people alive today have ever existed outside the poaching liquid of multiculturalism. Short, easy to digest arguments that explain the basics of white identity politics provide a useful antidote to this conditioning.

Perhaps the most important argument in the book is at the beginning, where Johnson lays out the facts of white demographics. To people familiar with white identity politics, none of this will be new. Sadly though, most white people simply have no idea they are members of an endangered species. Even when the facts are presented to them, they will find some way to deny reality. Again, generations of proselytizing by an alien intellectual elite have conditioned whites to avoid facing the reality of their own dispossession.

The other aspect of this is the cause. The public polices that are putting whites in danger are not accidental. He makes the important point that the elites pushing these polices have to know the results of those polices in advance. Otherwise, it means the cultural and political elites are smart enough to craft and implement these policies, but too ignorant of reality to understand the inevitable consequences. In other words the ads on your television that always feature a brown man and a white women are calculated.

That removes the handy excuse whites have used for generations for not rising up against their rulers. For as long as anyone reading this has been alive, the claim has been that all the opposition needs to do is craft the right argument. Once they do that, the ruling class will throw down their weapons and embrace us as brothers. The responsibility is shifted from the people implementing public policy to the victims. By eliminating the excuse that they simply don’t know, the burden shifts back to the elites.

Another highly useful essay is titled Homogeneity, chapter eleven in the book. For American readers this is going to be challenging because the argument in favor of homogeneity contradicts everything they have been taught about diversity. The challenge presented in this chapter is that everything about observable reality makes clear that ethnically homogeneous societies are healthier and happier. More important, up until fifty years ago, everyone understood this, even in America. It’s a big red-pill for normie.

Now, in fairness, the book could do a better job explaining white demography. The empirically minded will hate the fact that Johnson makes a lot of assumptions, without providing studies, graphs and so forth. For American readers, an essay on the history and nature of white American ethnicity would be helpful. For generations, whites have been pitted against one another on ethnic and regional lines, so thinking about white identity is very difficult. White Americans don’t exist, even to themselves.

I’m also firmly in the camp that thinks we have to be careful with the choice of words, when it comes to discussing these topics. White nationalism is going to conjure mostly negative images. The essay titled The Slow Cleanse uses the phrase “ethnic cleansing”, which brings to mind firing squads and death camps.The word “cleanse” reminds people of Hollywood weirdos drinking prune juice for a week. Fair or foul, the bad guys control the language, so using words and phrases that make that hard for them is important.

That said, a big part of this project is the rejection of the prevailing moral orthodoxy. This does not mean the puerile role playing that came to define the alt-right. That’s just juvenile rebellion that accepts the moral supremacy of the Left. The proper way to reject the prevailing orthodoxy is to not be bound by it and not react to it. One way to do that is to return to the clear use of language. Nothing infuriates the people in power more than the indifference of their subjects, so maybe Johnson is on the right path with the language.

Finally, the target audience for the book is not your MAGA hat wearing granny or the Ben Shapiro loving CivNat. The book is best aimed at the type of person who generally knows the reality of race, but maybe thinks “racism” is crude or low-class. What a book like this does is provide language and arguments that the typical white person can use to inoculate their own mind to the prevailing culture. It also supplies the tools to help bring people over to this side of the great divide. It’s the Little Red Book for modern white people.

Lost Boys

A thing you get used to on this side of the great divide is seeing people go through the transformation. It’s like seeing a blind man suddenly given the gift of sight. At secret handshake events, a topic of conversation is “how you got here.” By that it means the book, event or person that finally opened your eyes to the reality of the world. For a lot of people, the absurdity of libertarianism was the gateway. Others found an old book by a banished writer, who used to be in the mainstream of conservative thought.

Not everyone makes the trip. Some people are so immersed in the prevailing morality that they will probably never find their way out. It’s not a matter of intelligence. We have plenty of mediocre minds on this side of the divide. It is the inability to step out of the old morality, the prevailing set of rules about what defines the moral person and what describes the immoral person. It’s not fear either, although that is often a big part of it. There are just some people who see Ben Shapiro as the great barrier after which is nothingness.

This article at PJ Media is a good example. The writer is unknown to me and probably unknown to everyone. The first thing to notice about the article is the caption on the picture is a lie. It is a deliberate lie, as well. That was not “white supremacists” surrounding counter protesters.” Nothing of the sort happened. That was a flash mob the night before Charlottesville. The lie, however, says something. It shows that the people at PJ Media are deep in the weeds of the Progressive moral framework. They accept all of it.

The setup of the post strikes me as contrived, but putting that aside, his response about tribalism is the standard CivNat spasm we see in response to biological reality. He writes, “An America where every group is primarily loyal to its own country of origin or race is an America without a bright future.” No quarrel there, which is exactly why all the sub-groups of the Dissident Right exist. They have come to understand that America is being balkanized by mass immigration, the racial awareness of non-whites and identity politics.

Then there is this. “Are most people inherently tribal? Absolutely. Our natural tendency as humans is to split ourselves off in different ways.” This is true, but there are no multi-racial tribes. In fact, we don’t have multi-ethnic tribes. The various tribes in Italy were bound together by blood, just as the Irish clans were bound together by blood. That’s a perfect example of the obtuseness of people unable to shake themselves free of the prevailing moral order. They will use the most ridiculous reasons to avoid facing basic reality.

Towards the end, we see this obtuseness again when he writes, “I think “civilizational ability” is something that should be chalked up to culture, not race. The most successful nations have been those that have adopted the tenets of Western civilization.” This is right out of the CivNat playbook. It is the most absurd form of circular reasoning, but it allows the timid to avoid noticing. It’s also a basic premise of Progressivism. The West is what it is by sheer dumb luck and that’s the root of white supremacy and all the evils tied to it.

No, the reason Europe began to race ahead of the world five centuries ago is the human capital of Europe was simply better than what populated the rest of the world. Sure, geography, history and chance came together to make the humans of Europe, but that’s true everywhere. That’s called evolution. It is a basic bit of reality that human evolution is copious, recent and local. Europeans can no more be blamed for being white than Africans can be blamed for being African. It’s just a fact of the human condition.

Now to be fair, the writer avoided most of the clownish virtue signalling that defines the people calling themselves conservative these days. The emptiness of conservatism, as well as it is ineffectiveness, leaves little for the conservative writer to do other than virtue signal. This guy at least acknowledged that the swelling ranks to his right are not simply evil, but motivated by facts and reason. He disagrees with those facts, but he has no choice, as to do otherwise means packing up and making the trip to our side.

The point of this is that you can’t save everyone. In fact, if someone from our side were to sit down with John Hawkins and explain the facts of life, he would probably nod along, but then go right back to chanting the old slogans again. Those old slogans and beliefs are comforting and require no risk. Thoreau was wrong. The mass of men do not lead lives of quiet desperation. The mass of men live in mortal fear that they will one day find themselves alone, separated from the pack, facing the dangers of the world alone.

That’s frustrating for many on this side, They wonder how it is that otherwise smart people like a John Hawkins can remain trapped on the other side. The fact is, you can’t save everyone and we don’t have to save everyone. The way these things work is you change the minds that can be changed and eventually, you have enough numbers to offer comfort to those who fear separation from the herd. You offer them a new and better herd in which they can find fellowship and comfort. That’s a how a counter-cultural movement works.

The Great Awakening

Ron Unz has gotten back to writing and he has put out a handful of long columns under the American Pravda category. These are posts where he digs into the official narrative on some subject and his experience with discovering the truth. They are packed with lots of well researched information about the topic, often from obscure sources that have been erased from the official narrative. To his credit, he digs into the credibility of his source material, as to why they have been deliberately forgotten. That’s always useful.

I find them a bit too long, but that may be a matter of taste. There is something about reading from a screen that makes long articles less pleasant for me. People have looked into this and found that shorter is better than longer on-line. It’s one reason the long form essay is going away. Most people consume their content on-line, so they prefer short pithy articles. There’s also the fact that most of this stuff is read at work, where you steal a few minutes to read something before lunch or on a break. But, that’s a small quibble.

Anyway, this entry on post-war Europe was really interesting. The post-liberation reprisals in France and Belgium get some mention in the official narrative, but almost exclusively with regards to women who slept with German soldiers. The gang-like warfare between communists and their enemies is never mentioned. Of course, there is never any mention of what happened to many German soldiers in prisoner of war camps. War is an ugly business and ideological war is the ugliest. so the post-war was no picnic.

In regards to the ideological aspects of it, the blind hatred of the Germans by the American elite is never discussed. That’s why no one learns about the Morgenthau Plan in their history classes. It is another example of how ideological enemies cannot see the humanity in one another. The rage-fueled Progressives of America were no different than their moral predecessors, the abolitionists. They came to see the other side as the pure expression of evil and wanted them exterminated. The Morgenthau Plan was about genocide.

The most interesting part of theses posts is that they fit into the “red pill” experience you hear from many who journey to this side of the divide. Not everyone makes the journey, as they were always here, but did not know there was a “here.” Many do have a moment when the light went on and they either began to question their view of the world or simply changed their mind about some important item. Often, it is a book or article that is the triggering event. In that regard, these posts are a good addition to the catalog.

Of course, none of his posts would be possible without modern technology. When the only store of knowledge was controlled by the people running the official narrative, there was no way to “red pill” anyone or be red-pilled yourself. Unless you found a stash of old books that had been proscribed, you had to accept the official narrative at face value. Whatever happens in these troubled times, the fact that the society that produced the technological revolution could be consumed by it suggests nature in the long run, is self-correcting.

Reading the article on post-war Europe, I was reminded of something that often gets forgotten. That is, it is not enough to undermine the moral legitimacy of the prevailing orthodoxy. That phony narrative sold to us is not just propaganda in support of the current order, it gives Americans a reason to feel patriotic. It makes us proud of who we are as currently defined by the people in charge. Learning that it is a lie is like like learning that you were adopted. It leaves a hole and something must fill it. Something will fill it.

While undermining the moral authority of the people in charge is a big part of our project, we also have to work on a replacement. It’s not enough to get people wise to the hypocrisy of the New York Times, for example, with regards to race. They Sarah Jeong fiasco does red-pill  a lot of people, but that only matters if they have something else to embrace. In the movie from which the term “red-pill” originates, the characters had an alternative vision of their future. Without that, they would have had no reason to take the red pill.

This is the lesson of the Great War. The collapse of the monarchical system left a giant void in Europe. That system had been discredited, but there was not a replacement for the people to embrace. Liberal democracy had yet to evolve the secular morality to justify it, so into the void flowed Marxism and Fascism. The twentieth century was the fight between liberal democracy, fascism and communism, with the result being the neo-liberal order we have today. The lesson is that what comes next is not better by default.

The posts on antisemitism will be of some interest, especially to the JQ’ers. Ron is Jewish, so he comes to the subject from a different angle than the anti-Semites, but he is refreshingly frank about the material. It’s  good reminder that Jews are not the monolith JQ people need to believe. There are a lot of alt-Jews out there. It’s not a majority or even close to one, but it is a substantial minority. Their fight within the Jewish community over Jewish identity is a mirror of what is happening within the Occident.

It’s a good reminder that even if you embrace the fact that human diversity requires separation, it does not mean hostility. In fact, diversity requires cooperation in order for peaceful separation to work. Even though one group may have different interests and a radically different sense of identity than another, they can still cooperate with one another where their interests align. For the JQ people who think they have taken the ultimate red-pill, this understanding about cooperation and diversity is the ultimate red-pill.

I’m fond of pointing out that much of what defines the modern age is that everyone forgot the timeless lessons of the human condition and now we have to rediscover them. This great awakening we see on our side of the great divide is, in many respects, a rediscovery of the past. So much has been hidden from view in order to prop up the current regime, it’s shocking to most people. Like that kid who learns his parents had lied to him and he was adopted, what matters next is what we do with this new knowledge.

The Narcotic of Minor Celebrity

Last year I started showing up at dissident events and I started to interact with some of the important figures on-line. The main reason was to get to know some of these people a little better. You get a better sense of people when you see them in person and interact with them. Frankly, I figured if I was getting quoted and linked to by people in this thing, I should meet them and get to know them. It turned out that many of these people wanted to meet me.

Now, I am no rock star, so it is not as if people are chasing me down the street looking for a selfie or autograph. Even so, it is flattering to have someone walk up to you and thank you for your efforts. I was approached at a bagel shop recently by someone who recognized my voice and decided to see if I was the man behind the voice. I am not particularly good at handling these encounters. I usually resort to false modesty, as I do not have a lot of experience with it. I also have no great desire to be famous.

Now, there are famous people who are incredibly good at being famous. They enjoy it and they know how to handle it. I once saw a famous guy do selfies for fans, while carrying on a conversation with a friend. My guess is that the truly famous, the people most everyone recognizes, look at celebrity in the same way that most of us look at filling out a time sheet or an expense report. It is just a part of the job. Those fans asking for selfies are just part of the package.

On the other hand, minor celebrities are obsessed with getting noticed. A guy like Milo is a good example. His glib homosexual routine was a good compliment to his writing at Breitbart, but then he got a little famous. The desire to see himself on TV and internet had him doing increasingly nutty things to get attention. Whether you are a fan of Milo or not, he has real talent, but it has come to a sad end for him. His desire for fame exceeded his ability to maintain it.

Milo’s story arc is a familiar one, but the proliferation of social media has brought a new version of this, the e-celeb. Mike Cernovich is probably the best example. He has no real talent for anything, as far as anyone knows, but he is good at getting attention on social media. One of the things you cannot help but notice is how much he obsesses over his follower count and impressions on Twitter. Followers and friends are the coin of the realm, so all of the internet celebrities focus on growing those numbers.

This lust for recognition is certainly at the root of the endless in-fighting we see among the alt-right personalities. An alt-right person gets some traffic to their YouTube channel and before long they are picking fights with everyone, they used to call allies. Because the drama results in more traffic, it becomes a feedback loop. The uptick in traffic releases endorphins in the brain of the e-celeb. It is like crystal meth for these guys as each hit increases their craving for the next hit.

Another side of this is the leaders are picked from the pool of people desperate for attention. Some glib or photogenic person pops up on social media and they attract a crowd. Before long, the other e-celebs are inviting him onto their platforms to get some secondhand traffic. The result is the influential people are being selected for their vanity and lust for celebrity, rather than intelligence or mental stability. That is why more than a few weirdos have turned up as alt-right celebrities.

It is possible that this benefits dissident politics eventually. The dominant media has a filtering mechanism to make sure no one with unclean thoughts ever gets access to their platforms. The result is a dreary sameness. The breathtaking lack of self-awareness scares off more people than it convinces. The people who survive the e-celeb gauntlet and establish themselves as trusted voices could turn out to be much shrewder and savvier as a result of it.

A guy like Nick Fuentes is a good example. He has a creepy maturity to him that has gained him a lot of attention. He is like Bill Mitchell in a child’s body. He is an alt-right version of the movie Big. While he does a fine job on his YouTube shows, he often goes onto social media and posts stupid and childish things. People who talk about their IQ on social media tend to be mentally unstable. On the other hand, Fuentes is a kid so maybe he figures it out and gets better.

That said, it could be that new media and social media have evolved in a way that allows the people in charge to keep challengers out on the fringe. Instead of smart subversives quietly doing what it takes to weasel into the orthodoxy, they are having purse fights with e-celebs and disqualifying themselves in the process. Since your internet activity is now part of your permanent record, all those youthful mistakes will later be used against you as an adult.

In other words, YouTube is a favela for political and cultural dissidents. The people dominating the space will be narcissistic attention whores, willing to do and say anything to get views. The result is they drive out anyone with ability, so outsider politics remains a land of unwanted toys. The narcotic of minor celebrity is not a byproduct of the communications revolution, but a product of design. Either way, the narcotic of minor celebrity is the new opiate of the masses.